Our Story

Created from an injustice in the beauty industry & a lack of understanding around problematic skin, Bylaw Beauty was born. This is a brand about impactful, positive connections & transparent, clean ingredients, that work.

Makeup can at times be a mask to feel better, but without healthy skin, the mind can feel disconnected. We put our passions into one hero product that works for even the most sensitive skins & sets the tone for everyday life.

A place of empowerment, where a person, thing or skin type, can't affect your aura.

Our Founder

Natasha Suri, the powerhouse behind Bylaw Beauty!

Her journey began by founding the first-ever beauty-focused society at university, creating a vibrant community of beauty enthusiasts. With 13 years of expertise as a hair & makeup freelancer, Natasha honed her skills and passion for beauty.

Oh and for the last 8 years, Natasha has sculpted household beauty brands and pioneered her own startups, making the cosmetics industry not just a passion but her innate expertise.

The industry is not just second nature, it's her heart and soul. After struggling with finding a face cream gently enough for her Eczema & Blepharitis, she took all her experience and decided to create one!